AMGEN

Employee Event

Case Study: Event Production & Management

CHALLENGE

Create an engaging, enjoyable event at the L. A. corporate headquarters campus for employees, family and friends that celebrates the company’s outstanding achievements.

AMGEN Event Marketing & Management
SOLUTION

“Summerfest” – a full-blown, day-long carnival, with hints of Fair and concert, that sprawled across the Amgen 25-acre campus to the delight of more than 17,000 visitors.

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AMGEN Event Marketing & Management

The design and production team provided Amgen with end-to-end services, including:

  • The complete carnival experience, replete with full-scale amusement park-style rides
  • An arcade-like environment with interactive games
  • Multiple “satellite” stages for on-going entertainment and musical performances
  • Numerous food and beverage stations
  • HVAC-equipped Comfort Stations – restrooms, First Aid and on-site medical assistance
AMGEN Event Marketing & Management
RESULT

17,000 nods of approval, a happy client and a signed contract to repeat “Summerfest” the following year.

AMGEN Event Marketing & Management
CREDIT

VOLO’s Charles Marto was the executive producer and producer of this project while serving as EVP Operations and Principal of Executive Visions Inc.

AMGEN Event Marketing & Management
AMGEN Event Marketing & Management
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